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NW Team Update: July 2021

Published by benmunoz on July 29, 2021

Hello, beautiful people of Nadine West! It’s time for the monthly update for July 2021.

First of all, big welcome to the newest members of the Nadine West team. We’re glad you’re here!!

In our most recent quarterly team survey, a few of you mentioned wanting to learn more about how we got started and where we’re going. Absolutely! This month’s update is subtitled “Nadine West: Past, Present, and Future”.

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IN THIS UPDATE

1. NADINE WEST: PAST
2. NADINE WEST: PRESENT
3. NADINE WEST: FUTURE
4. JULY CELEBRATIONS
5. JUNE AWARDS
6. NEW TEAM MEMBER SPOTLIGHT
7. CATCH UP ON PAST MONTHLY UPDATES
8. HOW CAN WE DO BETTER?

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1. NADINE WEST: PAST

In our most recent quarterly team survey, a few of you mentioned wanting to learn more about how we got started and where we’re going. Absolutely! We love sharing the story of how and why we started Nadine West.

Why did we start Nadine West?

From the very beginning (2014), we were most excited by the opportunity to create something special. Sidney and I wanted to create a special company that was built-to-last and that would make us all proud.

Early on, we ignored the conventional advice for a promising, young startup — raise lots of money from investors, hire as many people as you can, and grow as fast as humanly possible. No thank you! That sounded like a recipe for burnout and unhappiness, not for a profitable, sustainable, healthy company.

So, instead, we started small and grew slowly, in the beginning. We kept our costs low and our prices affordable. We focused on customer and employee happiness. We got to break-even quickly so that we could stay true to who we are. And most importantly, we found talented and friendly people like you to join the team.

Want to learn more? Here’s a 20-min podcast where we share the full story of how we started.

And here are some photos of our Nadine West Past.

2014: Our very first warehouse
2015: Our entire inventory back then
2017: The entire warehouse team. Our security guard worked for dog biscuits
2019: Our biggest warehouse ever (before our current one, of course.)
2020: One half of our current warehouse, our biggest ever
2020: Our kind and generous team leading some disaster relief efforts in Philippines. (Flooding relief)
2020: Another example of our kind and generous team helping out. (Volcano relief)

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2. NADINE WEST: PRESENT

Today, Nadine West is the strongest we’ve ever been. The level of talent and leadership has never been as high as it is today. Every day, I am very grateful to work alongside such wonderful, talented people!

The graph below is the result of Top Talent + Building Good Systems +  Keeping our Prices Low + Keeping Customers Happy.

Find talented people. Build good systems

And we’re just getting started!

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3. NADINE WEST: FUTURE

So, where are we going next? The plan is to continue doing what has already made us such a special company.

The blueprint for who we want to be one day, is, probably, Southwest Airlines. Southwest Airlines is a beloved Texas-based airline known for low prices, great customer service, long-term success, and the courage to be different.

The future is more of the blueprint that we have borrowed from Southwest Airlines to build Nadine West.

a. Invest for the long-run.
b. Focus on building good systems and processes.
c. Operate efficiently to keep prices low.
d. Make all of our customers feel like VIP’s through outstanding customer service.
e. Build proprietary technology to run all of the above.

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4. JULY CELEBRATIONS

Celebrations! Send your best wishes to our team members who celebrated their birthdays and anniversaries this month.

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5. JUNE AWARDS

Congratulations to our June top performers from the Styling and Customer Service teams!!

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6. NEW TEAM MEMBER SPOTLIGHT

We know each other primarily through our Basecamp avatars, but we thought it might be nice to learn a little more about each other. The blogging team interviewed and published profiles of a few of talented folks on our company blog.

Click to get to know … Rosemarie, Marinella, Pam, Lanny, Danielle, and Abby!

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7. CATCH UP ON PAST MONTHLY UPDATES

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8. HOW CAN WE DO BETTER?

There is always room to improve, so if there’s anything we should be doing more, less, or differently, please let us know. We are always hungry to learn, so please send us your feedback on how we can do better.

Sincerely,

Ben
Sidney
Meredith

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